Subscription commerce veterans from across the world converged in Santa Monica in October for two days of learning and networking at ChargeX Summit 2019 powered by ReCharge.
Day 2 was focused on merchants from all verticals scaling their businesses using the ReCharge platform. Guest speakers from top-earning merchants and seasoned agencies spoke to stores of all sizes ranging from what to look for when spinning up new brands to supercharging your store using SMS.
Allison Spalding, Team Lead – Strategy and Accounts, Lucid Fusion
Ethan Moore, COO, Freshly Picked
Summary from this talk:
• The evolution of Freshly Picked from home side hustle to trend-setting household name brand
• What drove the shift from single purchase to subscription ecommerce
• How Freshly Picked shifting focus internally to double down on subscription metrics
• Learning experiences from making the membership experience as seamless as possible
• Actionable key learnings merchants can apply to potential membership programs
